Google Ads


Lektionen

Power MBA - Google Ads

Power MBA - Google Ads

00:01:13
Setting the Scene

Setting the Scene

00:13:03
How Google Ads works

How Google Ads works

00:14:35
Creating your Account

Creating your Account

00:12:19
Overview of the Interface

Overview of the Interface

00:11:54
Structures - Campaign Structures

Structures - Campaign Structures

00:13:23
Structures - Account Settings

Structures - Account Settings

00:09:14
Goals Objectives Tracking - Macro vs Micro Conversions

Goals Objectives Tracking - Macro vs Micro Conversions

00:09:22
Goals Objectives Tracking - Conversion Tracking

Goals Objectives Tracking - Conversion Tracking

00:15:49
Goals Objectives Tracking - Enhanced Conversions Reporting

Goals Objectives Tracking - Enhanced Conversions Reporting

00:13:30
Research Keywords Competitors Ads

Research Keywords Competitors Ads

00:15:29
Research Keywords Competitors Ads - SEMrush Keyword Magic

Research Keywords Competitors Ads - SEMrush Keyword Magic

00:04:13
Research Keywords Competitors Ads - Keyword Group Themes

Research Keywords Competitors Ads - Keyword Group Themes

00:11:14
Research Keywords Competitors Ads

Research Keywords Competitors Ads

00:12:31
Campaign Setup Overview

Campaign Setup Overview

00:14:23
Campaign Setup - Ads and Extensions

Campaign Setup - Ads and Extensions

00:16:17
Campaign Setup - Budgets and Bidding Strategies

Campaign Setup - Budgets and Bidding Strategies

00:15:18
Campaign Setup - Negative Keywords

Campaign Setup - Negative Keywords

00:13:42
Research Keywords Competitors Ads - Landing Pages

Research Keywords Competitors Ads - Landing Pages

00:16:10
Campaign Setup - Setting Up Your Campaign

Campaign Setup - Setting Up Your Campaign

00:16:28
Google Ads Editor - Platform Overview

Google Ads Editor - Platform Overview

00:09:13
Google Ads Editor - Creating a Campaign

Google Ads Editor - Creating a Campaign

00:13:09
Audience Targeting - Audience Led Marketing

Audience Targeting - Audience Led Marketing

00:13:12
Audience Targeting - Understanding Your Audience

Audience Targeting - Understanding Your Audience

00:15:12
Audience Targeting - Adding Audiences to Campaigns

Audience Targeting - Adding Audiences to Campaigns

00:11:24
Wasted Spend

Wasted Spend

00:12:34
Optimisation - Location Performance

Optimisation - Location Performance

00:06:52
Optimisation - Ad Text Analysis

Optimisation - Ad Text Analysis

00:06:41
Optimisation - Auction Insights

Optimisation - Auction Insights

00:04:35
Optimisation - Recommendations and Optimisation Score

Optimisation - Recommendations and Optimisation Score

00:10:01
Optimisation - Change History Annotations

Optimisation - Change History Annotations

00:06:04
Wrap Up

Wrap Up

00:00:36
Google Ads Tutorial für Anfänger auf Deutsch (2024)

Google Ads Tutorial für Anfänger auf Deutsch (2024)

01:54:49
Tracking Einrichtung

Tracking Einrichtung

00:07:04
Budget berechnen für Ads

Budget berechnen für Ads

00:15:05
Google Verwaltungskonto anlegen

Google Verwaltungskonto anlegen

00:10:20